73: The Forefront of Research, Education, and Diversity Artwork

GAMUT: Idealliance Printing & Packaging Podcast

A global technical podcast featuring guests from around the world, GAMUT is focused on bringing the industry highly informative, technical leading practices and initiatives on: brand management, measurable supply chain management programs, global print standards, design intent, measurement and evaluation, communicating across a global supply chain, proof-to-print alignment, workflow and process control standardization, color management and control, design thinking, hardware-instruments-tools and software advancing the industry, leading industry technical initiatives and stories of transformation from extraordinary minds within the print and packaging supply chain. Idealliance is a global non-profit think tank with 12 strategically located offices around the world, the largest certifying body in the world for industry competencies, systems, materials, and facilities and one of the world’s leading contributor to ISO standards, as a Liaison “A” to the International Organization for Standardization.

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GAMUT: Idealliance Printing & Packaging Podcast

73: The Forefront of Research, Education, and Diversity

November 10, 2020 • Idealliance • Season 1 • Episode 73

In this episode of the GAMUT Podcast from Idealliance, Dr. Reem El Asaleh, an academic leader in graphic communication research, development, and education, talks about her diverse background and current work critical to the print and packaging industry. Dr. El Asaleh shares details on research projects covering Extended Color Gamut technology, ICC Max, artificial intelligence's impact in print, and the Dimension's Pilot program, an initiative to study equity and diversity, and inclusion in higher education.

Dr. Reem El Asaleh, Ph.D., is an Associate Professor at Ryerson in the School of Graphic Communications Management. She gained her B.Sc. in Computer Science from United Arab Emirates University and Master and Ph.D. in Paper Engineering and Imaging Science from Western Michigan University. Dr. El Asaleh's multidisciplinary knowledge was shown in her multiple research projects that elaborate on issues that concern the graphic arts industry. She is a Ryerson representative for the International Color Consortium (ICC), a global not-for-profit organization that deals with specifications and standardization to support Color Management Systems (CMS).

Dr. El Asaleh is currently working on a project for ICC to create an open-source conformance tool that would inspect the performance of newly constructed color device profiles using a new standard that the ICC is currently adapted. Other ongoing projects: Investigating Brand Color Reproduction using Expanded Gamut Technology with flexo printing, and investigating Advantage and limitations of Integrated Technologies in the Graphic Arts industry.

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This episode of the GAMUT Podcast is sponsored by:

Tilia Labs

Reliance on human decision-making for planning and imposition is becoming unsustainable. Tilia Labs is leveraging AI technology to drive a revolution in preproduction, helping printers estimate faster, plan smarter, and manufacture profitably.

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