GAMUT: Idealliance Printing & Packaging Podcast

9: Delta E: Demystifying the Myths of Human Color Perception

April 16, 2019 Idealliance Season 1 Episode 9
GAMUT: Idealliance Printing & Packaging Podcast
9: Delta E: Demystifying the Myths of Human Color Perception
Show Notes

David Hunter, founder of Pilot Marketing Group, a globally known expert and designer of color management and process control systems and tools, sets the record straight on what the human eye can actually see in regards to differences in color. Demystifying the myths is extremely important in a world full of conjecture and why brands focus on such impeccable color quality control. Pilot Marketing Group has worked all over the world with OEMs, printers, and some of the world’s largest brands such as: American Express, Reebok, Ford Motor Company, General Mills, Target, Anheuser-Busch, Time, Apple, and countless others.

Guest: David Hunter, Pilot Marketing Group.

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